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Social Graces LLC

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Social Graces LLC

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How to get over a crippling disinterest in self-promotion

July 26, 2022 Emily Shipp

One of the most common issues I see from small biz owners is a serious disinterest or discomfort with showing or talking about themselves on their accounts.⁠
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Obviously, this isn't a requirement for business ownership, but the benefits to your social account may be worth expanding your comfort zone a little bit. Showing the human behind the account gives you legitimacy that's hard to replicate, and makes it so much easier for your audience to relate to you!⁠
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Here's a few ways to show yourself on your account without dancing or spending all day filming complicated reel transitions:⁠
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📸 Use still photos of yourself in your posts (branding photos are great but not required)⁠
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📸 Film a simple reel (no dancing necessary)⁠
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📸 Take a selfie of yourself doing something cool for your biz and use it in your posts or stories⁠
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📸 Share a hobby in your stories⁠
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These are all some pretty low-effort ways to inject yourself into your account. If you don't tend to show yourself on your social media accounts much, I'd like to encourage you to do so.⁠
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Do you hesitate to talk about yourself on your business accounts? What's holding you back? ⁠
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Morality and the Metaverse

May 5, 2022 Emily Shipp

It's hard to go a week without hearing about the negative effects of social media. Teens' mental health, political misinformation, predatory business ventures- it all paints a bleak picture of the sites most of us use every day.

For those of us who work in the social media space, it raises some questions. What are the ethics of marketing on these platforms? How can we use Facebook, Instagram, Twitter, TikTok and all the rest to increase the value of these online spaces in a positive, non-harmful way?

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Social Media and Technical Content

April 28, 2022 Emily Shipp

Professional services and highly technical industries absolutely have their place on social media- with these types of accounts especially, finding the RIGHT audience is so much more valuable than finding the LARGEST audience.

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When Your Reel Goes Viral

April 21, 2022 Emily Shipp

Everyone dreams of a viral reel, right? It can be a lot of fun to have a piece of content get really successful, (and not to dump cold water on your dreams), but it's not as amazing for your account as you may think.⁠

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Tags reels, instagram, social media, viral, analytics, social media strategy
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Maximize Your Productivity

April 20, 2022 Emily Shipp

If we can't add hours to the day (unfair), we just have to use the ones we've got as wisely as possible. Read on for a few reminders and tricks to keep your day running like a well-oiled machine!

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In Business Tags business, work, motivation, productivity, tips
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I See You, Solopreneurs

April 20, 2022 Emily Shipp
Coffee, Keyboard, and text stating "I see you, solopreneurs"

Those of us that work FOR ourselves, BY ourselves know that it's a different way of following a career. I love the freedoms I have running my business on my own! Read on for a few ways to keep motivation and productivity high on your own.

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In Business Tags business, motivation, entrepreneur
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